48th ISTANBUL World Congress on “Business & Management Studies” (WCBMS-25) Dec. 15-17, 2025 Istanbul (Türkiye)

WCBMS-25


International Business Strategic Management Business, Economics & Management (General) Development Economics Emergency Management Aviation & Aerospace Engineering Disaster Management



Call for papers/Topics



Topics of interest for submission include any topics related to:



I. Strategic Management & Leadership




  • Strategic Planning in a Dynamic World: Agile strategies, scenario planning, navigating geopolitical shifts, and managing uncertainty.

  • Leadership in the Digital Age: Digital leadership, leading remote and hybrid teams, ethical leadership, inclusive leadership, and nurturing future leaders.

  • Organizational Resilience & Crisis Management: Building robust organizations, business continuity planning, and leading through disruption (e.g., pandemics, supply chain shocks).

  • Mergers, Acquisitions & Alliances: Strategic rationale, integration challenges, and value creation.

  • Corporate Governance & Ethics: Board effectiveness, stakeholder engagement, corporate social responsibility (CSR), business ethics, and anti-corruption.

  • Change Management & Organizational Transformation: Leading large-scale organizational change, managing resistance, and fostering adaptability.

  • Innovation & Entrepreneurship:

    • Open Innovation & Collaborative Ecosystems: Partnering with startups, universities, and other organizations.

    • Corporate Entrepreneurship (Intrapreneurship): Fostering innovation within established companies.

    • Startup Ecosystems & Venture Capital: Scaling startups, entrepreneurial finance, and support systems.

    • Disruptive Technologies & Business Model Innovation: AI, blockchain, IoT, metaverse, and their impact on business models.





II. Human Resources Management & Organizational Behavior




  • Future of Work: Hybrid work models, remote work strategies, gig economy, automation's impact on jobs, and reskilling the workforce.

  • Talent Management & Workforce Development: Attracting, retaining, and developing talent in competitive markets; talent analytics and succession planning.

  • Diversity, Equity, and Inclusion (DEI): Building inclusive workplaces, managing diverse teams, addressing unconscious bias, and promoting equity.

  • Employee Well-being & Mental Health: Strategies for supporting employee mental health, work-life balance, and fostering a healthy workplace culture.

  • Organizational Culture & Engagement: Building strong organizational cultures, employee engagement strategies, and fostering psychological safety.

  • Performance Management & Feedback Systems: Modern approaches to performance evaluation, continuous feedback, and goal setting.

  • HR Analytics & Digital HR: Using data to inform HR decisions, HR technology, and automation in HR processes.



III. Marketing & Customer Experience




  • Digital Marketing & Analytics: AI in marketing, data-driven marketing, search engine optimization (SEO), content marketing, and social media marketing.

  • Customer Experience (CX) Management: Designing seamless customer journeys, personalized experiences, and building customer loyalty.

  • Branding & Brand Management: Building strong brands in a fragmented media landscape, brand storytelling, and corporate branding.

  • Consumer Behavior in the Digital Age: Understanding online consumer decision-making, digital influence, and changing consumption patterns.

  • Marketing Innovation & New Business Models: Subscription models, direct-to-consumer (D2C) strategies, and leveraging new platforms.

  • Sales Management & Relationship Selling: Sales force effectiveness, customer relationship management (CRM), and B2B sales strategies.

  • Retail Transformation: E-commerce, omnichannel retail, in-store technology, and the future of physical retail.



IV. Operations, Supply Chain & Technology Management




  • Supply Chain Resilience & Risk Management: Building resilient supply chains, mitigating disruptions, and managing global supply chain complexities.

  • Sustainable Supply Chains: Green logistics, ethical sourcing, circular economy principles in supply chains, and supply chain transparency.

  • Industry 4.0/5.0 & Advanced Manufacturing: Automation, robotics, IoT in manufacturing, smart factories, and human-robot collaboration.

  • Project Management in a Complex World: Agile project management, project risk management, managing complex programs, and project governance.

  • Service Operations Management: Optimizing service delivery, quality management in services, and customer-centric service design.

  • Quality Management & Process Improvement: Lean principles, Six Sigma, Total Quality Management (TQM), and continuous improvement methodologies.

  • Digital Transformation: Strategies for digital transformation, managing technological disruption, and organizational adoption of new technologies.

  • Cybersecurity in Business: Protecting business assets, data privacy, and managing cyber risks.



V. Finance, Economics & Accounting




  • Financial Markets & Fintech: Digital currencies, blockchain in finance, decentralized finance (DeFi), and financial innovation.

  • Corporate Finance & Investment: Capital budgeting, risk management, mergers and acquisitions finance, and sustainable finance.

  • Behavioral Economics & Decision-Making: Understanding psychological biases in economic decisions.

  • Global Economy & Geopolitical Risks: Impact of global economic trends, trade wars, and political instability on business.

  • Sustainable Finance & ESG Investing: Environmental, Social, and Governance (ESG) criteria in investment decisions, green bonds, and impact investing.

  • Accounting & Auditing in the Digital Age: Forensic accounting, AI in auditing, data analytics for financial reporting, and new reporting standards.

  • Entrepreneurial Finance: Funding startups, venture capital, angel investing, and crowdfunding.



VI. Cross-Cutting & Interdisciplinary Themes




  • Sustainability & Corporate Social Responsibility (CSR): Integrating sustainability into core business strategy, circular economy initiatives, and measuring social and environmental impact.

  • ESG (Environmental, Social, Governance) Integration: Operationalizing ESG metrics, reporting, and their impact on business value.

  • Big Data, Data Analytics & Business Intelligence: Leveraging data for strategic decision-making, predictive analytics, and competitive advantage.

  • Artificial Intelligence (AI) & Machine Learning (ML) in Business: AI for decision support, automation, customer service, and new business models.

  • Business Law & Regulation: Legal aspects of digital business, data privacy regulations (e.g., GDPR), and compliance.

  • Global Business & Emerging Markets: Strategies for international expansion, cross-cultural management, and opportunities in developing economies.

  • Business Education & Pedagogy: Innovations in business education, developing future business leaders, and the role of experiential learning.

  • Well-being and Mental Health in Organizations: Strategies for fostering employee well-being, addressing burnout, and creating supportive work environments.

  • Human-Centered Design in Business: Applying design thinking principles to business challenges and product/service development.