50th LISBON International Congress on Business and Management Studies (ICBMS-26) scheduled on March 11-13, 2026 Lisbon (Portugal)

ICBMS-26


International Business Strategic Management Emergency Management Pain & Pain Management Disaster Management



Core Functional Specializations



These topics focus on the traditional, essential functions within a business.



1. Strategic Management & Leadership





  • Corporate Strategy: Analyzing organizational purpose, competitive advantage, and long-term positioning.




  • Strategic Planning: Evaluating the effectiveness of different strategic planning models (e.g., SWOT, Porter's Five Forces).




  • Organizational Change Management (OCM): Strategies for implementing major transformations (e.g., restructuring, M&A integration) and overcoming employee resistance.




  • Crisis Management & Business Continuity: Developing strategies for organizational resilience against economic, political, or natural disasters.




  • Leadership Styles: Investigating the impact of various styles (e.g., Transformational, Transactional, Servant, Ethical) on team performance and employee well-being.




  • Corporate Governance: The relationship between boards of directors, executive teams, and shareholders, focusing on transparency and accountability.





2. Human Resource Management (HRM) & Organizational Behavior (OB) 





  • Talent Acquisition and Retention: The effectiveness of recruitment technologies (like AI), onboarding programs, and strategies for reducing employee turnover.




  • The Future of Work: The impact of remote, hybrid, and flexible work models on productivity, culture, and work-life balance.




  • Diversity, Equity, and Inclusion (DEI): The business case for diversity, managing cultural differences in multinational teams, and eliminating bias in HR processes.




  • Employee Motivation and Engagement: The role of performance appraisal systems, compensation, and non-monetary incentives in driving performance.




  • Organizational Culture: Assessing the link between corporate culture and innovation, ethical behavior, or financial performance.




  • Workplace Wellness and Mental Health: The impact of HR-driven mental health initiatives on employee productivity and absenteeism.





3. Marketing & Consumer Behavior 





  • Digital Marketing Strategy: The effectiveness of platforms like social media, search engine optimization (SEO), and pay-per-click (PPC) campaigns.




  • Consumer Psychology: Analyzing how emotions, online reviews, and cognitive biases influence purchasing decisions.




  • Brand Management: Strategies for building, maintaining, and repairing brand reputation and loyalty in the digital age.




  • Marketing Analytics: Using Big Data and AI to segment markets, predict consumer trends, and personalize marketing messages.




  • Experiential Marketing: The role of immersive technologies (AR/VR) and brand experiences in customer engagement.




  • Ethical Marketing: Investigating issues like greenwashing, data privacy, and the ethics of targeted advertising.





4. Accounting & Finance 





  • Financial Reporting & Disclosure: Trends in International Financial Reporting Standards (IFRS) and the challenges of complex financial instruments.




  • Corporate Finance: Topics like capital structure, dividend policy, and the valuation of Mergers and Acquisitions (M&A).




  • Financial Risk Management: Hedging strategies, credit risk assessment, and the impact of economic crises on financial markets.




  • FinTech and Digital Finance: The disruptive influence of Blockchain, Cryptocurrencies, and Decentralized Finance (DeFi) on traditional banking.




  • Forensic Accounting & Fraud Detection: Techniques for identifying and preventing financial misconduct and white-collar crime.





5. Operations & Supply Chain Management (SCM) 





  • Supply Chain Resilience and Risk: Strategies for managing global supply chain disruptions (e.g., political instability, pandemics).







  • Logistics and Warehousing: Optimization through automation, Green Logistics, and last-mile delivery strategies.




  • Inventory Management: Evaluating the efficacy of systems like Just-In-Time (JIT), Material Requirements Planning (MRP), and the use of AI for demand forecasting.




  • Quality Management: The application of methodologies like Six Sigma and Lean Management to improve operational efficiency.




  • Service Operations: Managing capacity, waiting lines, and quality in service-based industries (e.g., healthcare, tourism).





 



 Cross-Cutting & Emerging Topics



These topics often overlap multiple functional areas and represent the frontier of modern business research.



6. Technology, Data, & Digital Transformation 





  • Digital Transformation (DX): Assessing the impact of digital technologies on business models, organizational structures, and competitive strategy.




  • Artificial Intelligence (AI) in Business: The implementation and ethical implications of Generative AI in decision-making, customer service, and strategic workforce planning.




  • E-commerce & Mobile Commerce: The evolution of online retailing, the impact of mobile apps, and the challenges of cybersecurity in digital transactions.




  • Business Analytics & Big Data: The use of data mining, machine learning, and business intelligence tools to drive data-informed decision-making.





7. Sustainability, Ethics, & Corporate Social Responsibility (CSR) 





  • Environmental, Social, and Governance (ESG): The impact of ESG compliance and disclosure on financial performance, investor confidence, and corporate reputation.




  • Sustainable Business Models: The shift from linear to Circular Economy models and the management of environmental footprint.




  • Business Ethics: Investigating ethical dilemmas, the role of ethical leadership, and strategies for promoting transparency and integrity.




  • Social Entrepreneurship: The creation and management of ventures that prioritize social or environmental impact alongside financial returns.





8. International Business & Globalization 





  • Global Market Entry Strategies: Evaluating the success factors of different approaches (e.g., exports, joint ventures, foreign direct investment).




  • Cross-Cultural Management: The challenges and best practices for leading and motivating diverse, geographically dispersed teams.




  • International Trade Policy: The impact of tariffs, trade agreements, and political instability on multinational corporations (MNCs).




  • Global Supply Chain Decoupling: Assessing the economic consequences and strategic responses to shifts in globalization.





9. Entrepreneurship & Innovation Management 





  • Venture Creation: Factors influencing the success and failure of start-ups, including funding, business model design, and risk management.




  • Corporate Entrepreneurship (Intrapreneurship): Fostering innovation within large, established organizations.




  • Financing New Ventures: The role of Venture Capital (VC), Angel Investors, and crowdfunding in the entrepreneurial ecosystem.




  • Disruptive Innovation: Analyzing how new technologies or business models challenge and reshape established markets.



Event Promotion

The 13th International Conference on Quantum Dots (QD 2026)
2026-05-17 ~ 2026-05-22
The 22nd International Symposium on the Physics of Semiconductors and Applications (ISPSA 2026)
2026-06-28 ~ 2026-07-02
The 15th Asia-Pacific Conference on Transportation and the Environment (APTE 2026)
2026-07-08 ~ 2026-07-10

Journal Promotion

Acta Koreana (Acta Koreana)
Acta Via Serica (AVS)
Earthquakes and Structures, An International Journal (Earthquakes and Structures)
Journal of Information Processing Systems (JIPS)
Journal of Internet Computing and Services (KSII - JICS)
Membrane and Water Treatment (MWT)

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