53rd ISTANBUL International Conference on Economics and Business Studies (ICEBS-26)

ICEBS-26


International Economics Business, Economics & Management (General) Economic History Economic Policy Economics



Call for papers/Topics



Full Articles/ Reviews/ Shorts Papers/ Abstracts are welcomed in the following research fields:



1. Economics: The Study of Choice and Scarcity



Microeconomics (Individual & Firm Level)





  • The Basic Economic Problem: Scarcity, choice, and opportunity cost.




  • Demand and Supply Analysis: Price determination, equilibrium, and shifts in curves.




  • Elasticity: Price, income, and cross-price elasticity of demand/supply.




  • Consumer Theory: Utility maximization and indifference curves.




  • Production and Costs: Diminishing marginal returns, economies of scale, and cost structures ($MC, AC, TC$).




  • Market Structures: Perfect competition, monopoly, oligopoly, and monopolistic competition.




  • Market Failure: Externalities, public goods, and information asymmetry.





Macroeconomics (National & Global Level)





  • Economic Indicators: GDP, GNP, inflation (CPI/RPI), and unemployment rates.




  • Aggregate Demand (AD) and Aggregate Supply (AS): Determinants and equilibrium.




  • Government Policy:





    • Fiscal Policy: Taxation and government spending.




    • Monetary Policy: Interest rates and money supply.




    • Supply-side Policies: Deregulation and education/training.






  • Economic Growth and Development: Human Development Index (HDI) and sustainable growth.




  • International Trade: Comparative advantage, balance of payments, and exchange rates.





2. Business Studies: The Mechanics of Organizations



Business Environment and Strategy





  • Enterprise: Types of business organizations (Sole traders, Partnerships, PLCs).




  • Stakeholders: Internal and external influences.




  • Business Objectives: Profit maximization vs. social responsibility (CSR).




  • External Analysis: PESTLE (Political, Economic, Social, Technological, Legal, Environmental).




  • Internal Analysis: SWOT analysis and Boston Matrix.





Marketing





  • Market Research: Primary vs. secondary research; quantitative vs. qualitative data.




  • The Marketing Mix (4Ps/7Ps): Product, Price, Place, Promotion, People, Process, Physical Evidence.




  • Branding and Packaging: Positioning and brand loyalty.




  • Digital Marketing: E-commerce and social media strategy.





Operations Management





  • Production Methods: Job, batch, flow, and mass customization.




  • Quality Management: TQM (Total Quality Management) and Lean production.




  • Location Decisions: Factors affecting where a business operates.




  • Supply Chain Management: Logistics and procurement.





Finance and Accounting





  • Sources of Finance: Internal vs. external; short-term vs. long-term.




  • Financial Statements: Income Statement, Balance Sheet, and Cash Flow Forecasts.




  • Ratio Analysis: Liquidity, profitability, and efficiency ratios.




  • Investment Appraisal: Payback period and Net Present Value (NPV).




  • Break-even Analysis: Margin of safety and contribution.





Human Resource Management (HRM)





  • Recruitment and Selection: Job descriptions and interviewing.




  • Motivation Theory: Maslow, Herzberg, and Taylor.




  • Organizational Structure: Hierarchy, span of control, and centralization.




  • Leadership Styles: Autocratic, Democratic, and Laissez-faire.





Overlapping Fields





  • Managerial Economics: Applying economic theory to business decision-making.




  • Behavioral Economics: How psychology affects economic and consumer decisions.




  • Game Theory: Strategic decision-making in competitive business environments.