Call For Papers - The World's Largest Index/List of Call For Papers

46th BARCELONA World Congress on Business Studies (BWCBS-26) April 20-22, 2026 Barcelona (Spain)

BWCBS-26

URL: https://iceebm.org/conference/362
Event Date: 2026-04-20 ~ 2026-04-22
Submission Date: 2026-04-01
Organizer: ICEEBM
Location: Barcelona, Spain

International Business Business, Economics & Management (General)

Business Studies is a broad, multidisciplinary field that examines how organizations operate, compete, and grow. Topics of interest for submission include any topics on:

1. Business Environment & Strategy

This area focuses on the "big picture"—how a business interacts with the world and plans for the future.

External Environment Analysis:
- PESTLE Analysis: Political, Economic, Social, Technological, Legal, and Environmental factors.
- Porter’s Five Forces: Analyzing industry competition and market attractiveness.

Business Ownership Structures:
- Sole Traders, Partnerships, and Private vs. Public Limited Companies.
- Franchising, Cooperatives, and Social Enterprises.

Strategic Planning:
- Setting Mission, Vision, and Corporate Objectives.
- SWOT Analysis: Strengths, Weaknesses, Opportunities, and Threats.
- Ansoff’s Matrix: Market penetration, product development, and diversification.

2. Marketing Management

Marketing is about identifying and satisfying customer needs profitably.

Market Research:
- Primary vs. Secondary research methods.
- Qualitative vs. Quantitative data analysis.

The Marketing Mix (4Ps & 7Ps):
- Product: Life cycle (PLC), branding, and packaging.
- Price: Skimming, penetration, and psychological pricing.
- Place: Distribution channels and e-commerce logistics.
- Promotion: Advertising, PR, and digital marketing strategies.

Consumer Behavior:
- Segmentation, Targeting, and Positioning (STP).
- The buyer decision-making process.

3. Human Resource Management (HRM)

This focuses on the most valuable asset of any business: its people.

Workforce Planning:
- Recruitment, selection, and induction processes.
- Training and development (On-the-job vs. Off-the-job).

Motivation Theories:
- Taylor’s Scientific Management.
- Maslow’s Hierarchy of Needs and Herzberg’s Two-Factor Theory.

Organizational Structure:
- Span of control, chain of command, and delegation.
- Centralization vs. Decentralization.

Employment Relations:
- Trade unions, collective bargaining, and redundancy.

4. Operations Management

Operations involves the production of goods and services efficiently.

Production Methods:
- Job, Batch, Flow, and Cell production.
- Lean Production: Just-in-Time (JIT) and Kaizen (continuous improvement).

Quality Management:
- Quality Control vs. Quality Assurance.
- Total Quality Management (TQM).

Supply Chain & Logistics:
- Managing suppliers, stock control (EOQ), and lead times.

5. Finance and Accounting

The "language of business" used to measure performance and manage resources.

Sources of Finance:
- Internal (retained profit) vs. External (loans, venture capital, share capital).

Financial Statements:
- Income Statement: Calculating gross and operating profit.
- Statement of Financial Position (Balance Sheet): Assets, liabilities, and equity.
- Cash Flow Forecasts: Managing liquidity and working capital.

Investment Appraisal:
- Payback Period and Net Present Value (NPV).

Ratio Analysis:
- Profitability ratios (ROCE, GPM) and Liquidity ratios (Current ratio).

6. Business Ethics & Globalisation

Modern business studies must account for global impact and morality.

Corporate Social Responsibility (CSR):
- The "Triple Bottom Line": People, Planet, Profit.

International Business:
- Multinational Corporations (MNCs) and Offshoring.
- The impact of exchange rates and trade barriers (Tariffs/Quotas).

Event Promotion

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